Lessons › Retail & Allocation
20 free lessons
Retail & Allocation lessons
The KPIs retail store and allocation analysts use every week, worked out step by step.
Store performance
- Target and growth% of target and like-for-like
- Footfall and conversionHow many visitors buy
- ATV and UPTHow big each basket is
- Price and varianceVariance in dollars, average selling price
- Space and labourSales per sq ft and per labour hour
- Labour cost %What the staff cost, against sales
- ShrinkStock that disappears
- Return rateSales that come back
- Gross marginSales aren't profit
- The KPI treeFind the weak link
Allocation and merchandising
- Sell-throughHow fast stock is selling
- Weeks of cover (Weeks of Supply)How long the stock will last. Also called WOS
- Stock-to-sales and turnoverHow much stock is tied up
- In-stock and forecast accuracyIs it there, and did we plan right?
- Allocating new stockSend it where it will sell
- Size curvesThe right sizes, not just units
- RebalancingMove stock between stores
- Markdowns and GMROIIs the stock worth its space?
- Open-to-buyHow much is left to spend
Put it together